Hong Kong Securities Regulatory Commission plans to tighten compliance requirements for licensed institutions to hire financial KOLs

According to Shenzhen Chao TechFlow, the Hong Kong Securities Regulatory Commission plans to issue guidance to licensed corporations to clarify the standards that should be followed when hiring financial KOLs and using digital platforms for publicity. Informal oral consultations are currently being conducted with the industry. The CSRC considers requiring brokerages to conduct due diligence on KOLs, evaluate their background, reputation and experience, and continuously monitor their activities to ensure that the content is accurate and not misleading. At the same time, measures are taken to identify potential market manipulation behaviors.