Exclusive: Mogujie, a well-known e-commerce platform in China, has invested in mainstream cryptocurrencies in Q2 and has adopted digital assets to promote decentralized AI development and fund management

According to exclusive news from BlockBeats, on September 11, MOGU Inc., a well-known e-commerce platform in China, announced that in the second quarter of this year, the company's board of directors approved the strategic allocation of corporate assets to digital currencies, mainly including Bitcoin, Ethereum and Solana, as well as related securities and investment products. At the same time, relying on the company's deep AI R&D accumulation, this measure accelerates the company's entry into decentralized AI applications and services on the one hand, and strengthens capital diversification and long-term value preservation. As part of the strategic roadmap, the company is building an ecosystem that is empowered by blockchain. In AI products, digital assets will become the main way for users to access and interact. Users can use purchased digital assets to acquire AI applications, services and advanced features, and earn or consume digital assets within the platform. This up-chain circulation framework directly uses the company's digital currencies such as Bitcoin, Ethereum, Solana, etc., allowing companies to experiment, adopt and expand new product incentive and utility models. The company has begun to strategically purchase digital currency through regulated trading platforms (such as HashKey) as a store of value and potential value-added assets, and directly participate in and obtain decentralized computing, data and incentive layers, providing key support for the evolution of decentralized AI products. The above actions are fully in line with global technology trends and our forward-looking innovation strategy. Public information shows that Mogujie (MOGU Inc.) was founded in 2011 and is a social e-commerce platform focusing on women's fashion. The company has been invested by institutions such as Qiming Venture Capital, Bertelsmann Asia Fund, IDG Capital, Gaorong Capital, Ping An Innovation Investment Fund (Ping An Venture Capital), Tiantu Capital, etc., with 6 rounds of financing exceeding US$400 million, and was officially listed on the New York Stock Exchange in December 2018. As of press time, MOGU stock market capitalization is US$20.43 million.